JAGUAR LAND ROVER UNVEILS XEL - FOURTH VEHICLE MANUFACTURED IN CHINA

17 November 2017

Today, Jaguar Land Rover has unveiled the Jaguar XE Long‑wheelbase (XEL), the second Jaguar vehicle to be manufactured in China, at the Guangzhou Auto Show.

  • All‑new Jaguar XEL is the second Jaguar built at manufacturing plant in Changshu and fourth Jaguar Land Rover vehicle
  • The XEL demonstrates Jaguar Land Rover’s long‑term commitment to the Chinese market
  • Designed and engineered in Britain, exclusively for China
  • Joins the Jaguar XFL, Range Rover Evoque and Land Rover Discovery Sport

Guangzhou China: Today, Jaguar Land Rover has unveiled the Jaguar XE Long‑wheelbase (XEL), the second Jaguar vehicle to be manufactured in China, at the Guangzhou Auto Show.

As part of its RMB 10.9 billion joint venture with Chery Automobile Ltd, the Jaguar XEL will be manufactured at the state‑of‑the‑art Changshu factory. Developed solely for the Chinese market the Jaguar is the fourth vehicle to be built at the company's joint venture, in less than three years.

Today’s unveiling of the Jaguar XEL signifies the next stage of the company’s expansion plans in China. This is an unparalleled success story of any foreign premium OEM in China. With sales up 20% year‑on‑year in China, we are expanding our portfolio giving customers tailored solutions, a suite of connected services and unrivalled design for the growing younger customer groups.

Qing Pan
Jaguar Land Rover Executive Director

The all‑new Jaguar XEL delivers great dynamics and peerless design of the standard XE with enhanced space, comfort and state‑of‑the‑art infotainment technology customers expect from a long‑wheelbase Jaguar. With an additional 100mm wheelbase length, it is seamlessly integrated into the sleek design of the sports saloon, delivering even greater interior comfort.

Also showcased at the annual Guangzhou Motorshow will be the all‑new Range Rover Sport PHEV; the company’s first plug‑in hybrid electric vehicle delivering efficiency, capability and performance like never before, XF Sportbrake and 18MY Range Rover will be on display at the Guangzhou Motorshow.

All-new Jaguar XEL

Jaguar Land Rover in China

Jaguar Land Rover has had a presence in China for over ten years and has a long‑term commitment to its Chinese customers. With almost 120,000 vehicles sold in 2016, China is Jaguar Land Rover’s largest single market. It has more than 200 operational retailers and additional activities include 10 apprentice training programmes and three training academies as well as a Land Rover Experience Centre.

Demonstrating its commitment to the Chinese market, in the last six months the company opened its first overseas engine plant in China as part of its RMB10.9 billion joint venture, manufacturing the all‑new Ingenium 2.0‑litre four‑cylinder petrol engine for future Chery Jaguar Land Rover vehicles. It has also confirmed that the all‑new Jaguar E‑PACE will be produced in China from 2018.

For more information, please download the Jaguar XEL press pack here.

ENDS

Further information

Chas Hallett, Head of Corporate Affairs
M: + 44 (0)7469 039535 E: challett@jaguarlandrover.com

Lisa Palmer, Corporate Affairs Manager
M: +44 7557 540611 e: lpalmer1@jaguarlandrover.com

Stephanie Jones, Communications Officer
M: +44 7468 473546 e: sjones37@jaguarlandrover.com

Notes to Editors

  • Jaguar Land Rover is the UK’s largest automotive manufacturer, built around two iconic British car brands: Land Rover, the world’s leading manufacturer of premium all‑wheel‑drive vehicles; and Jaguar, one of the world’s premier luxury sports saloon and sports car marques.
  • We employ almost 42,000 people globally and support around 240,000 more through our dealerships, suppliers and local businesses. Manufacturing is centred in the UK, with additional plants in China, Brazil, Austria and Slovakia. 
  • At Jaguar Land Rover, we are driven by a desire to deliver class‑leading vehicles, which will provide experiences our customers will love, for life. Our products are in demand around the globe. In 2016 Jaguar Land Rover sold more than 583,000 vehicles in 136 countries, with more than 80 per cent of our vehicles produced in the UK being sold abroad.
  • Our innovation is continuous: we will spend more than £4 billion in the coming year on new product creation and capital expenditure.Image removed.
  • From 2020 all new Jaguar Land Rover vehicles will be electrified, giving our customers even more choice. We will introduce a portfolio of electrified products across our model range, embracing fully electric, plug‑in hybrid and mild hybrid vehicles as well as continuing to offer ultra‑clean petrol and diesel engines.