- Jaguar Land Rover invests initial £7.5m in brand new premises in the British Midlands for Classic business division
- New headquarters will be based near the new Jaguar Land Rover Special Vehicle Operations (SVO) Technical Centre in Coventry
- New premises will enable Jaguar Land Rover Classic to offer an extensive range of cars, services, parts and experiences for Jaguar and Land Rover owners and enthusiasts
- Jaguar Land Rover Classic collection of vehicles to be stored and maintained in new facility
(Coventry, England, 05 July 2016) Jaguar Land Rover Classic, the new brand offering classic car sales, restorations, parts supply and driving experiences to Jaguar and Land Rover owners and enthusiasts, will have a new home later this year following the £7.5m acquisition and development of a new headquarters in Coventry, England.
The new Classic headquarters is planned to open early in 2017, and will be based near to the Jaguar Land Rover SVO Technical Centre in Coventry – an all‑new, £20m hub of specialist vehicle personalisation, assembly and finishing.
The development of a new home for Jaguar Land Rover Classic in Coventry is hugely significant for owners and enthusiasts of classic Jaguar and Land Rover vehicles.
In this fantastic new facility we will offer the opportunity for owners and prospective custom‑ers to meet with us, review and select the cars or services that meet their personal require‑ments and then establish a close relationship with Jaguar Land Rover Classic throughout the purchase process and beyond.
Tim Hannig
Director, Jaguar Land Rover Classic
The expansive new Jaguar Land Rover Classic site will continually feature a selection of cars from the growing Jaguar Land Rover Classic collection, which is made up of a variety of important historic cars from the two great British brands. The Classic business will continue to offer customers the opportunity to experience some of these notable cars through its Classic Drives programme: http://www.jaguar.co.uk/about‑jaguar/jaguar‑classic/classic‑driving.html
Customers will also be able to view and buy Jaguar and Land Rover Classic vehicles, which are restored through programmes like Land Rover ‘Reborn’*. Other models will also get a similar treatment, allowing customers to experience classic Jaguars and Land Rovers as they were when they were first manufactured.
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