THE CAR THAT RESPONDS TO YOUR MOOD: NEW JAGUAR LAND ROVER TECH HELPS REDUCE STRESS

9 July 2019

Jaguar Land Rover is researching new artificial intelligence (AI) technology to understand our state of mind while driving – and adjust cabin settings to improve driver wellbeing.

  • Jaguar Land Rover is developing new AI technology to better understand changes in the driver’s mood while behind the wheel
  • Cabin settings will be altered in response to the driver’s facial expressions to help tackle stress
  • Reports suggest 74 per cent of people admit to feeling stressed or overwhelmed every day
  • New mood‑detection system is one of a suite of technologies Jaguar Land Rover is exploring as part of its ‘tranquil sanctuary’ vision to improve the overall driving experience

Tuesday, 09 July 2019, Whitley, UK – Jaguar Land Rover is researching new artificial intelligence (AI) technology to understand our state of mind while driving – and adjust cabin settings to improve driver wellbeing.

The technology uses a driver‑facing camera and biometric sensing to monitor and evaluate the driver’s mood and adapt a host of cabin features, including the heating, ventilation and air conditioning system, media and ambient lighting. The settings will be altered in response to the driver’s facial expressions to help tackle stress. Reports suggest 74 per cent of us admit to feeling stressed or overwhelmed every day*.

The mood‑detection system will use the latest AI techniques to continually adapt to nuances in the driver’s facial expressions and implement appropriate settings automatically. In time the system will learn a driver’s preference and make increasingly tailored adjustments.

Personalisation settings could include changing the ambient lighting to calming colours if the system detects the driver is under stress, selecting a favourite playlist if signs of weariness are identified, and lowering the temperature in response to yawning or other signs of tiring.

Jaguar Land Rover is also trialling similar technology for rear passengers, with a camera mounted in the headrest. If the system detects signs of tiredness, it could dim the lights, tint the windows and raise the temperature in the back, to help an occupant get to sleep.

As we move towards a self‑driving future, the emphasis for us remains as much on the driver as it ever has.

By taking a holistic approach to the individual driver, and implementing much of what we’ve learnt from the advances in research around personal wellbeing over the last 10 or 15 years, we can make sure our customers remain comfortable, engaged and alert behind the wheel in all driving scenarios, even monotonous motorway journeys.

Dr Steve Iley
Jaguar Land Rover Chief Medical Officer

The new mood–detection system is one of a suite of technologies that Jaguar Land Rover is exploring as part of its ‘tranquil sanctuary’ vision to improve the driving experience. Designed to create a sanctuary inside each of its luxury vehicles, the manufacturer is trialling a wide range of driver and passenger wellbeing features, to ensure occupants are as comfortable as possible whilst ensuring the driver remains mindful, alert and in control.

Mood‑detection software is the next‑generation of Jaguar Land Rover’s existing driver tracking technology. The Driver Condition Monitor, which is capable of detecting if a driver is starting to feel drowsy and will give an early warning to take a break, is available on all Jaguar and Land Rover vehicles.

https://www.mentalhealth.org.uk/publications/stress‑are‑we‑coping

Further information

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For more information visit www.media.jaguarlandrover.com or contact:

Sally Clift

Senior Communications Manager

T: +44 (0)7384 430009

E: sclift2@jaguarlandrover.com

Notes to Editors

Jaguar Land Rover is the UK’s largest automotive manufacturer, built around two iconic British car brands: Land Rover, the world’s leading manufacturer of premium all‑wheel‑drive vehicles; and Jaguar, one of the world’s premier luxury sports saloon and sports car marques.

At Jaguar Land Rover, we are driven by a desire to deliver class‑leading vehicles, which will provide experiences our customers will love, for life. Our products are in demand around the globe. In 2018 Jaguar Land Rover sold 592,708 vehicles in 128 countries.

We support around 260,000 people through our retailer network, suppliers and local businesses. At heart we are a British company, with two major design and engineering sites, three vehicle manufacturing facilities and an engine manufacturing centre in the UK. We also have plants in China, Brazil, India, Austria and Slovakia. 

From 2020 all new Jaguar Land Rover vehicles will offer the option of electrification, giving our customers even more choice. We will introduce a portfolio of electrified products across our model range, embracing fully electric, plug‑in hybrid and mild hybrid vehicles as well as continuing to offer the latest diesel and petrol engines.