Jaguar Land Rover Reports Record April Sales Performance

13 May 2015

Jaguar Land Rover, the UK's leading manufacturer of premium luxury vehicles delivered record April sales, retailing 37,286 vehicles.

Jaguar Land Rover, the UK's leading manufacturer of premium luxury vehicles delivered record April sales, retailing 37,286 vehicles. Land Rover delivered a strong performance in the month, with 31,938 vehicles, up 278 units versus last year and Jaguar retailed 5,348 vehicles.

Sales of the all‑new Discovery Sport continued strong, retailing 5,577 in April, almost 700 vehicles more than the Freelander did during this period last year. Elsewhere there was also solid sales performance from the Defender (up 23%), Discovery (up 18%), Range Rover (up 18%) and Range Rover Sport (up 5%) models. 

For Jaguar, the F‑TYPE continues to perform well up almost 40% year‑on‑year in April. With three all‑new Jaguar vehicles already announced for 2015/16, the XF, XE and all‑new F‑PACE, Jaguar is setting an impressive product cadence in its 80th year.

Commenting on the month, Andy Goss, Jaguar Land Rover Group Sales Operations Director said:  "Great news for Jaguar Land Rover this month achieving its strongest ever April sales performance. A suitable end to a historic month for the company, which saw the opening of the newly upgraded Solihull plant and welcoming of Jaguar production to the traditional home of Land Rover, where the new XE saloon is now being made.

"The icing on the cake is that the XE has just been awarded a 5‑star rating from Autocar and has also received its first UK honour, named Best Large Car in the 2015 Diesel Car Magazine Awards for its beautiful looks, competitive pricing and thrilling driving experience."

The Jaguar XE goes on sale next month, with unprecedented customer interest and UK order books ahead of target.

ENDS

Further information

For more information, please visit www.newsroom.jaguarlandrover.com or contact:

Joan Chesney, Senior Communications Officer
M: + 44 (0)7467 448 229     E:  jchesney@jaguarlandrover.com

Kelly Mundee, Corporate Communications Officer
M: +44 (0) 7880 182287      E: kmundee@jaguarlandrover.com

Notes to Editors

Jaguar Land Rover:

  • The company plans 50 product actions over the next five years, of which twelve will be in 2015 alone.
  • In the past five years, Jaguar Land Rover has tripled its turnover, doubled its sales and doubled its workforce. It has gone from strength to strength, to become a fine example of British manufacturing success.
  • Jaguar Land Rover has ambitious plans for sustainable growth and profitability.
  • In 2014, Jaguar Land Rover sold 462,678 vehicles, up 9%. Of that, Jaguar sold 81,570 vehicles and Land Rover sold 381,108 vehicles.
  • Jaguar Land Rover will invest over £3.0bn in its products and facilities in the next fiscal year.
  • Jaguar Land Rover is one of the UK's largest exporters and generates in the region of 85% of its revenue from exports.