JAGUAR LAND ROVER INSEGNA AI VEICOLI A GUIDA AUTONOMA COME RIDURRE LA CINETOSI

7 Agosto 2020

Jaguar Land Rover sta sviluppando un software all’avanguardia che sarà in grado di ridurre la cinetosi attraverso l’adattamento dei futuri veicoli a guida autonoma, in modo da offrire ai propri clienti una guida più raffinata e confortevole possibile.

  • Pioneering research into autonomous vehicles is part of Jaguar Land Rover’s journey to zero accidents and zero congestion
  • Autonomous vehicles will be programmed to drive in a way that reduces the impact of motion sickness
  • Intelligent software adjusts acceleration, braking and lane positioning to avoid inducing nausea
  • Motion sickness affects more than 70% of people* around the world

Thursday 6th August 2020, Whitley, UK – Jaguar Land Rover is pioneering software that will reduce motion sickness by adapting the driving style of future autonomous vehicles, to continue to provide our customers with the most refined and comfortable ride possible.

During the first phase of the project, a personalised ‘wellness score’ was developed which could reduce the impact of motion sickness by up to 60%. Experts at Jaguar Land Rover’s specialist software engineering facility in Shannon have now implemented that score into self‑driving software.

The intelligent software combines 20,000 real‑world and virtually‑simulated test miles to calculate a set of parameters for driving dynamics to be rated against.  Advanced machine learning then ensures the car can optimise its driving style based on data gathered from every mile driven by the autonomous fleet.

This technology can then be used to teach each Jaguar and Land Rover vehicle how to drive autonomously, while maintaining the individual characteristics of each model, whether that’s the thoroughbred performance of a Jaguar or the legendary capability of a Land Rover. All helping Jaguar Land Rover’s continued development of the ultimate cabin experience in an autonomous, electric and connected future.

Motion sickness, which affects more than 70 per cent of people*, is often caused when the eyes observe information different from that sensed by the inner ear, skin or body – commonly when reading on long journeys in a vehicle. Using the new system, acceleration, braking and lane positioning – all contributory factors to motion sickness – can be optimised to avoid inducing nausea in passengers.

As a result of the project, engineers are now able to develop more refined advanced driver‑assistance systems (ADAS) features on future Jaguar and Land Rover models, such as adaptive cruise control and lane monitoring systems. The in‑depth knowledge is helping Jaguar Land Rover design and manufacture capable and advanced vehicles, both now and in the future.

Mobility is rapidly changing, and we will need to harness the power of self‑driving vehicles to achieve our goal of zero accidents and zero congestion. Solving the problem of motion sickness in driverless cars is the key to unlocking the huge potential of this technology for passengers, who will be able to use the travelling time for reading, working or relaxing

Dr Steve Iley
Jaguar Land Rover Chief Medical Officer

Film: Motion Sickness

This is another step for Jaguar Land Rover on its journey to Destination Zero: an ambition to make our societies safer and healthier and our environments cleaner through relentless innovation. With the mission of raising the quality of future urban living, Jaguar Land Rover has also revealed Project Vector, an advanced autonomy‑ready concept for future mobility.

In a post COVID‑19 world, where a ‘new normal’ is emerging, customer expectations of private transport are changing, and the focus will be on safe, clean mobility where personal space and hygiene will carry a premium. New technologies and materials are being developed to meet these expectations at Jaguar Land Rover with today’s vehicles designed to help improve passenger wellbeing, including a Driver Condition Monitor and antimicrobial wireless device charging. In addition, features such as cooling seats, ambient lighting and multiple seat configurations are proven to significantly reduce the likelihood of motion sickness.

Jaguar and Land Rover models offer adaptive dynamics across its range of vehicles which help to remove low frequency motion from the road, which can lead to nausea. By altering the ride settings every 10 milliseconds, this ensures passengers always experience high levels of comfort, while also maintaining the dynamic performance DNA of every Jaguar and Land Rover model.

 JAGUAR LAND ROVER INSEGNA AI VEICOLI A GUIDA AUTONOMA COME RIDURRE LA CINETOSI
JAGUAR LAND ROVER INSEGNA AI VEICOLI A GUIDA AUTONOMA COME RIDURRE LA CINETOSI
 JAGUAR LAND ROVER INSEGNA AI VEICOLI A GUIDA AUTONOMA COME RIDURRE LA CINETOSI
JAGUAR LAND ROVER INSEGNA AI VEICOLI A GUIDA AUTONOMA COME RIDURRE LA CINETOSI
 Motion sickness 2
Motion sickness 2

Note per la stampa

*Reason, J.T. and Brand, J.J. (1975) Motion Sickness. Oxford, England: Academic Press

Per maggiori informazioni sulla mission Destination Zero, visitare il sito: https://www.jaguarlandrover.com/2019/destination‑zero

 

Jaguar Land Rover

Jaguar Land Rover è il maggiore costruttore automobilistico del Regno Unito, frutto della fusione di due iconici brand britannici. Land Rover è leader mondiale nella costruzione di veicoli Premium all‑wheel‑drive. Jaguar è uno dei marchi di lusso più importanti al mondo, oltre a essere il primo brand in assoluto ad offrire un SUV ad alte prestazioni completamente elettrico, la Jaguar I‑PACE.

L'Azienda è guidata dal desiderio di produrre veicoli ai vertici del mercato, per offrire un'esperienza che i clienti ameranno per sempre. I prodotti Jaguar Land Rover sono ambiti in tutto il mondo e nel 2019 Jaguar Land Rover ha venduto 557,706 veicoli in 127 Paesi.

Siamo un’azienda britannica che vanta due centri principali di design e uno d’ingegneria, tre stabilimenti per la produzione di veicoli, un Engine Manufactoring Centre e presto anche un Battery Assembly Centre. Contiamo inoltre su impianti in Cina, Brasile, India, Austria e Slovacchia. Abbiamo sette hub tecnologici, di cui tre nel Regno Unito a Manchester, Warwick (NAIC) e Londra. I restanti sono ubicati a Shannon, Irlanda, Portland, USA, Budapest, Ungheria e Changshu (Cina).

Abbiamo un portfolio di prodotti elettrificati su tutta la gamma, compresi veicoli full electric, plug‑in e mild hybrid, che si affiancano agli ultraefficienti modelli benzina e diesel. Tutti i nuovi veicoli Jaguar e Land Rover offrono l'opzione dell'elettrificazione, ampliando così la scelta offerta alla clientela.

Siamo fiduciosi che la nostra strategia globale, le esaltanti nuove linee di prodotto in fase di sviluppo e l’innovativo approccio alle tecnologie e alla mobilità ci consentiranno di fare progressi verso Destination Zero, la nostra mission con la quale plasmare con zero emissioni, zero incidenti e zero congestioni la futura mobilità.