NEW EVOQUE CONVERTIBLE OPENS UP MORE JAGUAR LAND ROVER SALES

6 September 2016

The newly-launched Range Rover Evoque Convertible helped propel Jaguar Land Rover to its strongest August to date, with retail sales of 36,926 vehicles, up 26% compared to August 2015.

  • Jaguar Land Rover achieves strong August sales retailing 36,926, up 26%
  • Calendar year to date Jaguar sells 85,726 vehicles, up 72%
  • Calendar year to date Land Rover sells 287,252 vehicles, up 14%
  • Evoque Convertible sales off to a flying start
  • Jaguar boosts performance in the U.S.

Whitley, UK: The newly-launched Range Rover Evoque Convertible helped propel Jaguar Land Rover to its strongest August to date, with retail sales of 36,926 vehicles, up 26% compared to August 2015. The month’s performance was also driven by strong sales of the Land Rover Discovery Sport, the Jaguar XE and the F-PACE, as well as exceptional sales in the U.S. Jaguar Land Rover sold 372,978 vehicles in the first eight months of 2016, 24% up on the same period in the prior year.

Land Rover's latest luxury convertible SUV, which is designed, engineered, and manufactured in the UK, has seen promising results since its start of sales, with more than 1,200 vehicles sold worldwide.

In August, Jaguar Land Rover has delivered particularly solid performances in North America and Europe with retail sales increasing by 45% and 37% respectively compared to the previous year. Retail sales were 36% up in China, 3% down in the UK, and 2% down in other overseas markets.

Commenting on the performance, Andy Goss, Jaguar Land Rover Group Sales Operations Director said: "We continue to grow our sales, with impressive performances across both of our brands. Sales in North America were particularly strong, where we sold over 10,000 vehicles in August alone.

“The Evoque Convertible has performed well in its first few months of sales and will play a key role in continuing Range Rover's 45-year success story."

Jaguar recorded its best August ever, delivering 10,868 vehicles, up 104% on the previous year, reflecting the strong launch of the F-PACE as well as continued solid sales of the XE. This month, Jaguar performed strongly across all regions, notably in North America, where thanks to the brand’s expanded line up in showrooms, sales more than doubled year-on-year. Calendar year-to-date sales for Jaguar were 85,726 up 72% year-on-year. 

Land Rover strengthened its position as a world-leading manufacturer of all-terrain SUVs, with its strongest August sales of 26,058 vehicles, up 9% year-on-year. The best-seller for the month was the Discovery Sport, retailing 7,053 vehicles. Calendar year-to-date sales for Land Rover reached 287,252 vehicles, 14% up on the prior year.

 

August

% increase YOY

Jan – August

% increase YOY

15/16 Financial Year

% increase YOY

Jaguar Land Rover

36,926

26%

372,978

24%

521,571

13%

Jaguar

10,868

104%

85,726

72%

94,449

23%

Land Rover

26,058

9%

287,252

14%

427,122

11%

Further information

For more information, please visit www.newsroom.jaguarlandrover.com or contact:

Lisa Palmer
M: + 44 (0) 7557 540611
E: lpalmer1@jaguarlandrover.com

Kelly Mundee
M: +44 (0) 7880 182287
E: kmundee@jaguarlandrover.com

Notes to Editors

  • Jaguar Land Rover is the largest automotive manufacturer in Britain;
  • Over the past five years, Jaguar Land Rover has doubled sales and employment, more than tripled turnover, and invested over £12 billion in new product creation and capital expenditure;
  • With a balanced regional distribution of sales, in 2015, Jaguar Land Rover sold 487,065, up 5% year-on-year. Of that, Jaguar sold 83,986 vehicles and Land Rover sold 403,079 vehicles;
  • Jaguar Land Rover will invest over £3 billion in its products and facilities in Fiscal 2015 /16;
  • Jaguar Land Rover is one of the UK's largest exporters and generates over 80% of its revenue from exports.